New Volkswagen Ad Campaign: Das Auto
April 3, 2008 – 7:53 am by Dan Volkens
Filed under Industry News
Volkswagen of America announced today the launch of a new advertising and marketing campaign called DAS AUTO, literally translated to “the car.” Part of a global brand platform, DAS AUTO will build on Volkswagen’s unique place in pop culture through its message of It’s What the People Want. Via media.vw.com
New Volkswagen Ad Campaign: Das Auto
April 3, 2008 – 7:53 am by Dan Volkens
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