9rules Marketing Community http://9rules.com/marketing Content from the 9rules Marketing Community. en Sat, 23 Feb 2019 08:39:00 +0000 <![CDATA[How Swisscom lost its “head” to create a unified commerce experience]]> https://www.getelastic.com/how-swisscom-lost-its-head-to-create-a-unified-commerce-experience Thu, 21 Feb 2019 12:00:21 +0000 https://www.getelastic.com/how-swisscom-lost-its-head-to-create-a-unified-commerce-experience <![CDATA[Empathy For The CMO]]> http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/0zPtB7YyB48/empathy-for-the-cmo.html Thu, 21 Feb 2019 08:10:08 +0000 http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/0zPtB7YyB48/empathy-for-the-cmo.html <![CDATA[10 Ways to Boost Your Ecommerce Conversions in 2019]]> https://www.getelastic.com/10-ways-to-boost-your-ecommerce-conversions-in-2019 Wed, 20 Feb 2019 12:00:00 +0000 https://www.getelastic.com/10-ways-to-boost-your-ecommerce-conversions-in-2019 <![CDATA[How Brands Can Combat The Silo Threat]]> http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/7SnJeWiSZoA/how-brands-can-combat-the-silo-threat.html Tue, 19 Feb 2019 08:10:47 +0000 http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/7SnJeWiSZoA/how-brands-can-combat-the-silo-threat.html <![CDATA[5 steps to prevent ecommerce fraud]]> https://www.getelastic.com/5-steps-to-prevent-ecommerce-fraud Mon, 18 Feb 2019 12:00:05 +0000 https://www.getelastic.com/5-steps-to-prevent-ecommerce-fraud <![CDATA[5 Keys To Understanding Your Brand’s Competition]]> http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/bBf3Flcqu7c/5-keys-to-understanding-your-brands-competition.html Mon, 18 Feb 2019 08:10:39 +0000 http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/bBf3Flcqu7c/5-keys-to-understanding-your-brands-competition.html <![CDATA[How Marketers Can Change Agency Culture]]> http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/NRlS3V0_rIw/how-marketers-can-change-agency-culture.html Thu, 14 Feb 2019 08:10:52 +0000 http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/NRlS3V0_rIw/how-marketers-can-change-agency-culture.html <![CDATA[Why January is chargebacks nightmare for retailers]]> https://www.getelastic.com/why-january-is-chargebacks-nightmare-for-retailers%EF%BB%BF Wed, 13 Feb 2019 12:00:11 +0000 https://www.getelastic.com/why-january-is-chargebacks-nightmare-for-retailers%EF%BB%BF <![CDATA[Segmenting The Market For Power And Profit]]> http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/0Pw5xaPcRCQ/segmenting-the-market-for-power-and-profit.html Wed, 13 Feb 2019 08:10:34 +0000 http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/0Pw5xaPcRCQ/segmenting-the-market-for-power-and-profit.html <![CDATA[How an HVACR supplier increased their speed to market and online sales with a modern ecommerce platform]]> https://www.getelastic.com/how-hvacr-supplier-increased-their-speed-to-market-with-modern-ecommerce Tue, 12 Feb 2019 12:00:28 +0000 https://www.getelastic.com/how-hvacr-supplier-increased-their-speed-to-market-with-modern-ecommerce <![CDATA[Brand Strategy: Differentiation Versus Centrality]]> http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/5Xyhi-rhcWk/brand-strategy-differentiation-versus-centrality.html Tue, 12 Feb 2019 08:10:04 +0000 http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/5Xyhi-rhcWk/brand-strategy-differentiation-versus-centrality.html <![CDATA[Leveraging microservices for your business, Part 2: The good and the bad]]> https://www.getelastic.com/leveraging-microservices-for-your-business-part-2-the-good-and-the-bad%EF%BB%BF Mon, 11 Feb 2019 12:00:11 +0000 https://www.getelastic.com/leveraging-microservices-for-your-business-part-2-the-good-and-the-bad%EF%BB%BF <![CDATA[Embracing mobile commerce: 6 ways to optimize]]> https://www.getelastic.com/embracing-mobile-commerce-6-ways-to-optimize Fri, 08 Feb 2019 20:07:42 +0000 https://www.getelastic.com/embracing-mobile-commerce-6-ways-to-optimize <![CDATA[Shoptalk: what to know before you go]]> https://www.getelastic.com/shoptalk-what-to-know-before-you-go Fri, 08 Feb 2019 16:24:34 +0000 https://www.getelastic.com/shoptalk-what-to-know-before-you-go <![CDATA[Using Behavioral Science To Refresh Your Brand]]> http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/dEueM9SKviA/using-behavioral-science-to-refresh-your-brand.html Thu, 07 Feb 2019 08:10:27 +0000 http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/dEueM9SKviA/using-behavioral-science-to-refresh-your-brand.html <![CDATA[4 Ecommerce Marketing Takeaways from Netflix’s Black Mirror – Bandersnatch]]> https://www.getelastic.com/4-ecommerce-marketing-takeaways-from-netflixs-black-mirror-bandersnatch Wed, 06 Feb 2019 12:00:04 +0000 https://www.getelastic.com/4-ecommerce-marketing-takeaways-from-netflixs-black-mirror-bandersnatch <![CDATA[Segmentation Reveals Marketing’s Easiest Targets]]> http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/PSQcfv2lkqc/segmentation-reveals-marketings-easiest-targets.html Wed, 06 Feb 2019 08:10:38 +0000 http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/PSQcfv2lkqc/segmentation-reveals-marketings-easiest-targets.html <![CDATA[How Employee Trust Leads To Trusted Brands]]> http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/vqGUx94Vhic/how-employee-trust-leads-to-trusted-brands.html Tue, 05 Feb 2019 08:10:31 +0000 http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/vqGUx94Vhic/how-employee-trust-leads-to-trusted-brands.html <![CDATA[Top 4 Reasons Why Headless Commerce is Better for Customer Experience]]> https://www.getelastic.com/top-4-reasons-why-headless-commerce-is-better-for-customer-experience Mon, 04 Feb 2019 12:00:22 +0000 https://www.getelastic.com/top-4-reasons-why-headless-commerce-is-better-for-customer-experience <![CDATA[Marketing And The Fallacy Of Short-Term Selling]]> http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/4YQXXoJkr3M/marketing-and-the-fallacy-of-short-term-selling.html Mon, 04 Feb 2019 08:10:11 +0000 http://feedproxy.google.com/~r/BrandingStrategyInsider/~3/4YQXXoJkr3M/marketing-and-the-fallacy-of-short-term-selling.html