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The 9rules Effect

Written by Mike Rundle on August 2, 2006

Normally we don’t do posts like this, but an image that Chad from 22dollars sent me was just too good not to publish. Before he was announced as joining 9rules his RSS subscriber base was flattening out, not because the content isn’t killer (it is) but because it’s tough for a new blog to gain traction. You can see which day he was announced on the 9rules blog from the 85° angle upturn :)

22dollars RSS subscriber chart

  1. Tyme White Says:

    Excellent! I love reading stories like this. I think we should share more of these.

    Congrats! Chad :)

  2. James Woodcock Says:

    Excellent, now I just need to get my blog listed :)

    ** ponders on new theme for own site **

  3. Jon Says:

    That’s great, Chad! I know that I found 22dollars through 9rules and I’m really glad I did. I subscribed on my first visit.

  4. Eric Says:

    That is so true, I have had my blog for almost two years now, and numbers have grown slowly, but not great. Hope to be recognized one day! (wink)

    Congrats, Chad!

  5. Mau Says:

    Ahh!! No doubt!!!

    Hey guys, when are you accepting new members again?

  6. Chad Lapa Says:

    Thank you everyone for the kind words :-) I look forward to hearing other success stories as well. Keep up the good work 9rulers!

  7. weisheng Says:

    The million dollar question :) You guys haven’t even finished introducing the new members! That’s going to take quite a while I suspect.

  8. Bloggertalks.com » Mike Rundle on branding and the future of 9rules Says:

    [...] 9rules is a heavy brand and lots of bloggers dream about adding the famous leaf to their site. But how does being added to the network really help the bloggers out? Do you drive that much traffic to them, for instance? We do drive traffic, not in the Digg sense, but in the consistent sense where each person is clicking over because they’re actually interested in what that writer has to say and will probably subscribe via RSS. After announcing Chad Lapa’s 22dollars.com his RSS subscriber base nearly quadrupled in a matter of days through the “9rules effect.” Typically when you’re introduced you get the big surge of people surfing over from our blog (about 2k subscribers) and then as our caching infrastructure reels up and you start getting rotating placement on the homepage and on community pages, you get a lot of extra traffic as you post new content. Whenever I write a new entry at Business Logs I get a few hundred referral hits from the 9rules homepage instantly, so it’s pretty helpful. Our impact is more in the long-term, where you can look back at the last 3-6 months on your blog and see how being introduced at 9rules helped set-off your traffic organically. [...]

  9. FreeManInParis Says:

    Good confirmation/inspiration.

    Now all I need is to become a good weblogger.

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